Summary
The GWM Ora 5 is a compact electric SUV produced by Great Wall Motors (GWM) under its Ora sub-brand, officially launched in December 2025. Marking Ora’s first foray into the electric SUV segment, the Ora 5 blends retro-inspired styling with advanced electric vehicle technology to target urban and suburban drivers seeking an affordable, eco-friendly, and stylish transportation option. Positioned to compete directly with models like the BYD Atto 3 and Geely EX5, it offers a combination of distinctive design, modern interior features, and competitive pricing in the rapidly expanding Chinese and global EV markets.
The Ora 5 represents a strategic shift for GWM, which abandoned its previous quirky cat-themed naming scheme in favor of a simplified alphanumeric system designed to enhance international brand recognition. Its design incorporates a minimalist yet tech-forward interior, highlighted by a large 15.6-inch central touchscreen and a 10.25-inch digital instrument cluster powered by the Coffee OS operating system and advanced AI technology. The vehicle offers two lithium iron phosphate battery options, providing CLTC-rated ranges between 480 and 580 kilometers, and is equipped with a 150 kW electric motor that balances performance and efficiency.
Safety and driver assistance are prominent features of the Ora 5, which includes GWM’s Coffee Pilot Ultra system supported by a roof-mounted LiDAR sensor and multiple cameras, enabling urban and highway Navigate on Autopilot and automatic parking capabilities. While some advanced features vary by market—such as the omission of LiDAR in Australian models—the vehicle has received a 5-star ANCAP safety rating, underscoring its strong occupant protection credentials.
As part of GWM’s broader effort to revitalize the Ora brand and expand its electric vehicle lineup, the Ora 5 aims to capture growing consumer demand for accessible, well-equipped electric SUVs both within China and internationally. The model has garnered positive attention for its combination of retro aesthetics, technological sophistication, and competitive pricing, though the brand continues to face stiff competition from established rivals in the compact electric SUV segment.
Overview
The GWM Ora 5 is an electric SUV that represents a significant evolution for the Ora brand, blending classic and retro styling with modern, eco-friendly technology. As Ora’s first electric SUV model, it scales up the brand’s previously popular hatchback design into a more spacious and versatile vehicle, targeting city dwellers who prioritize convenience and sustainability. The vehicle maintains a distinctive, cute, and rounded aesthetic while offering six exterior paint options, including gray, green, blue, beige, red, and white, catering to diverse consumer preferences.
One of the major changes accompanying the launch of the Ora 5 is Great Wall Motors’ (GWM) new global naming strategy, which abandons the former quirky cat-themed names such as Funky Cat and Ballet Cat in favor of a simpler alphanumeric system intended to transcend cultural differences and improve international brand recognition. This strategy underscores GWM’s ambition to strengthen its position in global markets.
Inside, the Ora 5 features a minimalist yet highly functional cockpit design. It is equipped with a 10.25-inch digital instrument cluster and a large 15.6-inch 2.5K floating central control screen, all controlled via the latest generation Coffee OS operating system. This system integrates advanced AI capabilities powered by MediaTek’s 4nm cockpit chip and DeepSeek’s large language model, enhancing the user experience with intelligent and responsive vehicle operation. The interior also boasts synthetic leather seats, a wireless phone charging bay, a re-designed console with a stalk-mounted shifter, and a new two-spoke flat-bottom steering wheel, all aimed at improving driver comfort and convenience.
Safety and autonomous driving technology are key highlights of the Ora 5, particularly in the Chinese market version, which includes the latest safety hardware and a roof-mounted lidar array to support GWM’s Coffee Pilot Ultra advanced driving assistance system. However, some of these features may not be present in versions specified for other markets, such as Australia.
The Ora brand itself was launched in 2018 to target the affordable compact EV segment in China, priced below RMB 100,000 (approximately $14,060). Although it experienced a period without new model introductions, recent strategic focus and product upgrades, including the Ora 5, aim to revitalize the brand and boost sales. Globally, GWM aims to capitalize on increasing EV adoption and infrastructure growth, with the Ora models gaining traction in various markets including the UK and Australia.
Development and Launch
The GWM Ora 5 marks Great Wall Motor’s (GWM) first all-new electric vehicle (EV) in three years and represents a significant revival for the Ora brand, which was launched in 2018 targeting the compact EV market priced below RMB 100,000 (approximately $14,060). Prior to the Ora 5, the brand had not introduced any new models for over two years, with sales in August standing at 5,223 units.
In mid-2023, GWM held a dealer strategy meeting emphasizing the revival of the Ora brand as a core focus. The company planned to release at least four new Ora models, expanding its market focus beyond the previously female-centric approach. This strategic shift included early teasers of the new model and a public naming contest on Weibo, where the name “Ora 5” was ultimately selected to maintain consistency for its upcoming overseas market entries.
Officially launched on December 16, 2025, the Ora 5 is positioned as a “smart and trendy global SUV,” available in five versions with prices ranging from RMB 99,800 to RMB 142,800. The vehicle competes directly with notable rivals in the compact electric SUV segment such as the BYD Atto 3 and the Geely EX5 (also known as the Proton eMas 7). The Ora 5 combines stylish design, intelligent features, and affordability, quickly establishing itself as a favored option in the compact pure electric SUV market.
The launch of the Ora 5 is part of GWM’s broader strategy to expand its local lineup with at least seven new models, including various electrified variants across its brands. This renewed product push underscores GWM’s commitment to strengthening its presence in the competitive EV sector and expanding the reach of the Ora sub-brand.
Design and Features
The GWM Ora 5 presents a distinct blend of retro-inspired styling and modern electric vehicle technology, creating an eye-catching SUV designed for urban mobility. Measuring 4,471 mm in length, 1,833 mm in width, and 1,641 mm in height, with a wheelbase of 2,720 mm, the Ora 5 occupies a niche between compact and small SUV segments, situating itself between the GWM Atto 3 and EX5 models in size. Its exterior shares a similar silhouette and design language with the Ora Good Cat (also known as Ora 03), featuring classic round headlights and a closed-off front fascia that emphasize its electric identity.
At the rear, the Ora 5 maintains a minimalist clamshell-style design with a horizontal taillight cluster positioned beneath the rear windshield, complemented by a spoiler and distinctive branding badges such as “GWM,” “ORA 5,” and “Great Wall Motor,” enhancing its tech-savvy and clean aesthetic. As an SUV, it includes practical features such as a roof rack and sports 18-inch dual-tone semi-enclosed wheels paired with PRINX tires (225/60 R18), further reinforcing its crossover appeal.
Inside, the Ora 5’s cabin introduces a new design language focused on comfort and technology. Large areas of the dashboard and door panels are adorned with mesh fabric, while circular design motifs are integrated throughout the interior to create a cohesive and modern ambiance. The cockpit is dominated by a floating 15.6-inch 2.5K central touchscreen and a 10.25-inch digital instrument cluster, both running GWM’s third-generation Coffee OS infotainment system. This system is powered by MediaTek’s advanced 4nm cockpit chip and integrates DeepSeek’s large language AI model, enabling voice interaction and enhanced user connectivity. The infotainment screen also incorporates climate control functions, streamlining the user interface.
The interior design is further elevated by a two-spoke flat-bottom steering wheel, synthetic leather seats, and a re-designed center console that features a stalk-mounted shifter for increased space and ergonomic comfort. Three interior color themes—Dawn White, Noon Brown, and Midnight Grey—are available to suit diverse customer preferences. Additional convenience is provided by a wireless phone charging bay and a USB Type-C port for faster device charging, while the GWM App allows remote control, live charging status updates, telematics, and geo-fencing alerts.
In terms of safety and driver assistance, the Ora 5 is equipped with GWM’s self-developed Coffee Pilot Ultra system, supported by a comprehensive sensor suite that includes a roof-mounted LiDAR and cameras on the windshield and front fenders. This system delivers advanced driving assistance features such as urban and highway Navigation on Autopilot (NOA) and multi-scenario automatic parking assist (APA), marking significant improvements in autonomous capabilities compared to previous models.
Under the hood, the Ora 5 is powered by an electric motor producing up to 150 kW (201 hp) and utilizes lithium iron phosphate batteries supplied by Svolt, with capacity options of 45.3 kWh and 58.3 kWh. These configurations offer CLTC-rated driving ranges of approximately 480 km and 580 km, respectively, making the vehicle well-suited for daily urban and suburban commutes.
Consumers can choose from six exterior paint colors, including gray, green, blue, beige, red, and white, allowing for a personalized aesthetic that complements the Ora family’s cute and retro styling cues. Overall, the GWM Ora 5 combines a futuristic yet approachable design with cutting-edge technology and practical features, positioning it as a strong competitor in the growing electric SUV market.
Performance and Powertrain
The GWM Ora 5 is equipped with a single front-mounted electric motor delivering a peak output of 150 kW (204 hp) and 260 N·m of torque, enabling a top speed of 170 km/h. This powertrain configuration allows the vehicle to offer a responsive and engaging driving experience suitable for urban and suburban environments.
The electric motor draws energy from advanced lithium iron phosphate (LFP) battery packs developed by SVOLT, GWM’s subsidiary. The Ora 5 offers two battery capacity options: a 45.3 kWh pack delivering up to 480 km of range and a larger 58.3 kWh pack capable of reaching up to 580 km under the China Light-Duty Vehicle Test Cycle (CLTC). These batteries are praised for their improved safety, thermal stability, and fast-charging capabilities, contributing to an efficient and reliable powertrain system.
Performance-wise, the Ora 5 accelerates from 0 to 100 km/h in approximately 9 seconds, reflecting its balance between practicality and spirited driving dynamics. The powertrain supports multiple regenerative braking levels and single-pedal driving modes, enhancing energy recuperation and offering drivers customizable control over the vehicle’s deceleration feel.
The vehicle’s battery system incorporates fast-charging technology, with recommendations to limit rapid DC charging sessions to 80% state-of-charge to preserve battery longevity. Charging rates may vary depending on ambient temperature, battery state, and driving style, but the Ora 5 supports convenient and relatively quick recharge times suitable for urban usage patterns.
Safety
The GWM Ora 5 is designed with an emphasis on advanced safety features, combining both active and passive technologies to ensure comprehensive protection for its occupants. It is equipped with a suite of smart safety systems including a 360-degree view camera, Auto Emergency Braking, Rear Cross Traffic Assist with Braking, Lane Departure Warning, and Blind Spot Detection. These features provide constant awareness of the vehicle’s surroundings, alerting the driver to potential hazards in front, behind, and on either side during every journey.
In addition to traditional camera-based safety aids, the Ora 5 incorporates a roof-mounted LiDAR sensor as well as cameras installed on the windshield and front fenders. These sensors support GWM’s Coffee Pilot Ultra driving assistance system, which offers urban and highway Navigate on Autopilot (NOA) capabilities along with multi-scenario automatic parking assist (APA). This combination significantly enhances driving assistance, reflecting GWM’s commitment to improving both safety and convenience through advanced technology.
The Ora 5 has received a 5-star ANCAP safety rating, setting a benchmark within the electric vehicle segment. This high rating underscores the effectiveness of its safety design and the robust protection it provides to passengers. Complementing its technological safety systems, GWM also offers a 5-year roadside assistance program, ensuring drivers receive reliable support for unexpected issues such as flat tires or battery problems, further enhancing overall peace of mind on the road.
Environmental Impact
The GWM Ora 5 contributes significantly to reducing environmental harm by promoting greener transportation alternatives. Toby Marshall, Managing Director of GWM Ora UK, emphasized the importance of highlighting the automotive industry’s efforts to foster a healthier and more sustainable environment, noting that advancements in electric vehicle technology and charging infrastructure empower consumers to make eco-friendly choices.
In comparison to traditional internal combustion engine vehicles (ICEVs), electric vehicles like the Ora 5 demonstrate a markedly lower carbon footprint throughout their lifecycle. A life cycle analysis comparing a Ford Transit van (ICEV) and a Ford E-Transit van (EV) revealed that the EV produces substantially fewer emissions, with 363.2 gCO2-eq/km versus 469.1 gCO2-eq/km for the ICEV over the vehicle’s lifespan. This reduction is primarily due to cleaner energy sources used in electricity generation and the inherent efficiency of electric drivetrains.
Moreover, the GWM Ora 5 incorporates advanced battery technology that enhances safety, thermal stability, and fast-charging capability, further supporting sustainable urban mobility. Its eco-friendly design, combined with a 5-star ANCAP safety rating, positions the vehicle as both a responsible and practical choice for environmentally conscious drivers.
Supporting sustainable travel beyond vehicle technology, GWM Ora has partnered with Octopus Electroverse to promote a growing network of accessible charging points, especially in scenic locations in the South of England. This initiative helps to dispel common myths about electric vehicles and simplifies the transition to EV ownership by making charging convenient and more visible to consumers.
Market Availability and Pricing
The GWM Ora 5, positioned as a pure electric SUV, targets the competitive price segment of 100,000 to 150,000 RMB (approximately $14,160 USD) in China. It aims to compete directly with notable models such as the BYD Yuan (also known as the Atto 3) and the GAC Aion Y within this market range. The vehicle was officially launched in China with a starting price of around $14,160 USD, reflecting GWM’s strategic entry into the compact EV SUV category.
The Ora brand, introduced in 2018, initially focused on compact EVs priced below 100,000 RMB ($14,060), but had seen a period without new product launches until the Ora 5’s debut, signaling a revival of the brand’s presence. GWM’s recent shift to a simplified alphanumeric naming system for the Ora lineup is intended to enhance global marketability by transcending cultural differences and improving name recall among international buyers.
In terms of sales performance, the Ora brand contributed notably to GWM’s overall figures in late 2023, with monthly sales of 5,648 units in October and 4,821 units in November, representing 15.59% and 3.62% of GWM’s total monthly sales respectively. These numbers highlight the growing market acceptance and potential of the Ora 5 as it strengthens its position in the increasingly competitive EV market.
Comparison with Competitors
The GWM Ora 5 is positioned as a strong contender in the competitive small-to-mid-size
Reception and Reviews
The GWM Ora 5 has garnered attention for its distinctive interior design and technological features. Reviewers have highlighted the vehicle’s new design language, which includes large sections of mesh fabric on the dashboard and door panels, as well as circular design motifs throughout the cabin. The combination of a floating LCD instrument cluster paired with a large floating touchscreen has been noted for creating a modern and prominent sense of technology within the vehicle.
Industry experts and consumers have responded positively to the Ora 5 as part of the broader shift toward electric vehicles. Toby Marshall, Managing Director of GWM Ora UK, emphasized the importance of promoting the automotive industry’s efforts toward a greener, healthier, and more sustainable future. He expressed confidence that advances in electric vehicle technology, charging infrastructure, and competitively priced models like the Ora 03 empower consumers to make environmentally friendly choices.
The introduction of the Ora 5 is also viewed in the context of a growing market for electric vehicles, with significant expansion expected in EV sales and infrastructure over the coming years. GWM Ora’s presence in the UK is marked by approximately 1,500 Ora 03 models already on the roads, supported by extensive charging networks like Octopus Electroverse’s 600 providers. This momentum underscores the Ora 5’s potential to compete effectively in the evolving electric SUV segment alongside rivals such as the BYD Atto 3.
Future Developments
Great Wall Motors (GWM) is actively expanding its Ora electric vehicle lineup with plans to introduce the 2026 Ora 5, a small-to-mid-size electric SUV aimed at competing with models such as the BYD Atto 3, MG S5 EV, and the upcoming Geely EX5. This new model is designed to appeal to young families and urban commuters by combining stylish design with practical features.
The Ora 5 will feature enhancements over its predecessors, including a larger touchscreen, a panoramic roof, and upgraded interior technology, positioning it closer to premium competitors within the EV segment. The vehicle’s dimensions align with key rivals like the BYD Atto 3 and MG S5 EV, offering slightly more presence than models such as the Kia EV3.
In addition to product expansion, GWM has indicated plans to rebuild Ora’s independent sales channels and diversify its market focus beyond primarily targeting female buyers. The strategy includes the launch of at least four new Ora models, including several SUVs and a new sedan-crossover hybrid, which reflects the brand’s commitment to broadening its electric vehicle offerings.
While GWM is expanding the Ora lineup, it is notable that the Haval sub-brand is expected to continue lacking a large three-row SUV option in 2026. Furthermore, plans to badge the Wey Blue Mountain as a Haval model have been abandoned, with the crossover being positioned in the premium segment instead. Wey’s low-CO2 luxury plug-in hybrid electric vehicle (PHEV) models will play a role in helping GWM meet emissions credits under Australia’s New Vehicle Efficiency Standard (NVES), which penalizes pure petrol and diesel vehicles.
The content is provided by Blake Sterling, Front Signals
